Tag: How Geographical Indications Differ from Trademarks: What Indian Brands Should Know

In today’s competitive market, protecting your brand identity is more crucial than ever. Indian businesses often hear about trademarks and Geographical Indications (GIs), but these two legal tools serve very different purposes. Understanding their distinctions can help brands safeguard their reputation, build consumer trust, and prevent misuse of their products. What is a Trademark? A…