Category: Trademark
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How Geographical Indications Differ from Trademarks: What Indian Brands Should Know
In today’s competitive market, protecting your brand identity is more crucial than ever. Indian businesses often hear about trademarks and Geographical Indications (GIs), but these two legal tools serve very different purposes. Understanding their distinctions can help brands safeguard their reputation, build consumer trust, and prevent misuse of their products. What is a Trademark? A…
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Legal Steps to Transfer or Sell a Registered Trademark in India
A registered trademark is a valuable intellectual property asset that represents your brand’s identity, reputation, and goodwill. In some cases, businesses may want to transfer or sell a registered trademark due to mergers, acquisitions, restructuring, or strategic business decisions. Understanding the legal process is essential to ensure a smooth and valid transfer of rights under…
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Why Startups Should Register Their Trademarks Before Launching Fundraising Rounds
In the fast-paced world of startups, every detail counts, from the product concept to the branding strategy. Among the critical steps a startup must take, trademark registration often takes a backseat, but it’s one of the most important moves a company can make—especially before entering fundraising rounds. Let’s explore why trademark registration in Delhi and…
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How to Handle Multiple Trademarks Under One Parent Company in India
For businesses in India, brand protection is one of the most critical aspects of long-term growth. Many parent companies operate with multiple brands or product lines under their umbrella. To safeguard these brands, trademark registration in Delhi or across India becomes essential. However, managing multiple trademarks under one parent company requires strategic planning, awareness of…
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Trademarking Brand Ambassadors: Can You Legally Protect Their Image?
In today’s marketing landscape, brand ambassadors—whether celebrities, influencers, or athletes—play a pivotal role in shaping consumer perceptions. Their image and personality often become synonymous with the brand itself. But a key legal question arises: Can a company legally protect the image, likeness, or name of a brand ambassador through trademark law? The answer lies in…
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How Trademarks Influence Mergers, Acquisitions, and Brand Takeovers
In today’s competitive business landscape, brands are often valued as much as (if not more than) physical assets. A strong brand identity is built on trademarks—logos, names, symbols, and taglines—that differentiate one business from another. When it comes to mergers, acquisitions, and brand takeovers, trademarks play a crucial role in determining the true value of…
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Trademarking Packaging Design: Legal Protection Beyond Just Logos
When most businesses think about trademarks, they usually consider logos, brand names, or taglines. However, in today’s competitive market, packaging design plays a vital role in shaping consumer perception and brand identity. This is why businesses are increasingly exploring trademark registration in Delhi not just for their logos, but also for their unique packaging styles,…
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Trademarking in the Wedding Industry: Protecting Planners, Venues & Decor Brands
The wedding industry in India is booming, with planners, venues, and décor companies competing to create unforgettable experiences. In such a competitive space, protecting your brand is not just important—it’s essential. This is where trademark registration in Delhi plays a vital role. From wedding planners with signature themes to décor brands with unique concepts, trademarks…
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How to Handle Infringement After Trademarking Your Personal Name
In today’s digital era, personal branding has become just as valuable as business branding. Many public figures, entrepreneurs, and creators opt for trademark registration in Delhi to protect their personal names from misuse. While securing a trademark ensures legal ownership, challenges arise when infringement occurs. So, what should you do after completing trademark registration Delhi…
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The Role of Trademarks in Reels, Shorts & Viral Content Branding
In the fast-paced world of short-form content—Reels, Shorts, and viral TikToks—branding has never been more crucial. Whether you’re an influencer, content creator, or a business riding the wave of viral trends, protecting your unique identity through trademark registration is not just smart—it’s essential. If you’re based in India’s creative capital, trademark registration in Delhi offers…